Posted Jan 21, 2018 at 3:01 AM
When the PGA 2018 Merchandise Show, the industry’s annual “Major of Golf Business,” kicks off in Florida, three New Bedford companies will be prominently featured.
Titleist, AHEAD and Moby Dick Brewing Co. all are Orlando-bound for the 65th annual gathering, Jan. 23-26, that welcomes more than 40,000 golf industry professionals from all 50 U.S. states and more than 70 countries to the sprawling Orange County Convention Center, which will host more than 1,000 exhibitors.
As for the New Bedford contingent:
— Titleist will be front and center at PGA Show Demo Day, the world’s largest, on Tuesday, Jan. 23, featuring its No. 1 golf ball as well as its popular line of clubs.
— AHEAD – one of the country’s top brands for men and women with headwear, apparel and accessories – will be introducing its hot new selections for Summer and Fall 2018 in the PGA Show’s Fashion Forum.
— Moby Dick Brewing Co., which opened in the New Bedford historic district in spring 2017, will be launching and serving its new private-label Dogleg Ale at various events throughout the PGA Show’s four days.
“We all think it’s a pretty cool story that’s developing at the PGA Merchandise Show with the three New Bedford companies playing key roles,” said David Slutz, president, Moby Dick Brewing Co. “This is our company’s first time at the PGA Show and we are thrilled to have the opportunity to debut our Dogleg Ale, which we’re confident will get positive reviews.”
Anne Broholm, CEO of AHEAD, concurred.
“This is not only wonderful exposure for our individual companies but also for New Bedford,” she said. “This is truly the sport’s global stage where the excitement level is off the charts. I think it’s awesome that Titleist, AHEAD and Moby Dick Brewing Co. all are part of the world’s largest business-to-business golf event.”
Original story here.