International Commercial filmed in New Bedford
Subaru Shoots Commercial in New Bedford
 

We know we have a beautiful city, so it is gratifying when this fact is affirmed by multinational corporations. Film scouts for Subaru International recently contacted the City of New Bedford to request the use of our picturesque cobblestone streets and historic buildings of the National Park district are an attractive backdrop for their promo angle, they said. Film location professionals in Boston working on behalf of Subaru's production agency, Marcom Visual Creation of NYC, gave New Bedford very high marks as a film-friendly community which has hosted many film projects, including WGBH (American Experience Series), TV Japan, Spanish Public Television, and the $8 million independent film, Passionada, starring Jason Isaacs.

On July 7th, Subaru International's Marcom film crew arrived in town at the crack of dawn to find four blocks of the National Park prepared and waiting for them as directed by the Office of Mayor Scott W. Lang. Wooden horses cordoned off filming locations and police details (paid by Subaru) waited on scene to conduct traffic. Businesses and residents were noticed several days in advance to minimize the impact to the neighborhood and central business district. Film production was complete by midday. The commercial will air in Japanese and European markets. Film inquires are expected to increase due to the Commonwealth's newly enacted tax incentives for film.